Givaudan rolled out Scentaurus, a family of fragrance precursors “to expand the palette of ingredients that offer the possibility for perfumers to formulate long lasting fragrances for various applications,” said the company. A fragrance precursor is a low odor molecule which, when exposed to an external trigger such as oxygen, light or water, will release at least one fragrant molecule. This new technology brings long lastingness to fragrances across several categories such as fa...